SES New York Schedules First-time Affiliate Marketing Track

Pepperjam and SES partner to present latest affiliate marketing trends and case studies

New York, NY (PRWEB) February 8, 2010 -- Search Engine Strategies (SES) announced today that it has added a first-time track to SES New York, which is being held March 22-26, 2010 at the Hilton New York. The new Affiliate Marketing track, which is being hosted by Pepperjam, will take place on Thursday, March 25, and is open to all SES NYC attendees, including those holding expo-only passes.

"We view a day solely focused on affiliate marketing as a great opportunity to bring the search marketing community up-to-date on how to take their affiliate programs to the next level," said Kristopher B. Jones, Founder and President of Pepperjam. "Because SES conference attendees range from the elite search marketers to those just getting started in the field, we promise to present very practical information and gear it to all levels and all types of affiliate marketing."

"Industry analysts estimate that U.S. affiliate marketing will be a $4 billion market by 2014, and most of our conference attendees are managing these growing programs," said Mike Grehan, Vice President and Global content Director for Incisive Media's Interactive Marketing Group. "Because Pepperjam has over 10 years experience in designing and implementing all sizes of affiliate programs, they are sure to convey all the best practices needed for success."

The Affiliate Marketing track sessions, all led by Pepperjam, include:
Affiliate Marketing for Small and Medium-Sized Businesses, which includes case studies outlining what has and has not worked for small and medium-sized businesses interested in affiliate marketing.

Affiliate Marketing and Social Media, which presents a panel of experts discussing opportunities on how to grow an affiliate program by leveraging Facebook, YouTube and Twitter as new marketing channels.

Grow Your Affiliate Sales with Pepperjam Network, which includes a live advertiser demo of Pepperjam Network. Attendees will have the opportunity to ask questions of Pepperjam Network executives and account managers about how to grow affiliate sales.

Affiliate Marketing 3.0, which includes information about the newest innovations in the affiliate marketing space from representatives of leading affiliate marketing innovators, such as VigLink, mShopper, Impact Radius and Pepperjam Network.

To register for SES New York, which is expected to draw over 100 exhibitors, go to: http://www.searchenginestrategies.com/newyork/registration-details.html
People registering through February 19, 2010 will receive an early-bird discount.

About Pepperjam
Pepperjam is an industry leading full-service Internet marketing company founded in 1999. Unlike other Internet marketing companies that provide management service in only one particular area, Pepperjam provides a broad service offering of professional account management and enterprise-level technology across the key online marketing channels of search-engine marketing, affiliate marketing, and online media planning and buying.

About SES
Incisive Media's Search Engine Strategies is a leading global conference and training series focused on search engine optimization and search engine marketing. Other Incisive resources for interactive marketers include ClickZ for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.

Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and Search Engine Strategies. For more information, visit incisivemedia.com.

For more news and event updates visit the SES blog at: http://blog.searchenginestrategies.com/

For more information, contact:

Greg Jarboe, SEO-PR, Inc.
978-549-9537

Christian Georgeou, Incisive Media
212-457-7844

---

Advanced SES London 2010 blog coverage - more to come!

Wired UK - Why it's time to take the SEO industry more seriously

SEO Gadget  - Dave Naylor SES London 2010 interview

SearchCowboys  - Joseph Kerschbaum (Clix Marketing) performance and ROI rule

Bruce Clay - Friday-recap-geek-love-edition

Ad Ops Online - ses-announces-newcomer-programme-for-london-2010

Marketing Facts - Jim Sterne on social media marketing and Web analytics

Social Media Marketing - Interview with Jim Sterne on social media marketing

Latitude Group - Latitude seo ppc experts to speak at ses london 2010

Mycustomer - Jim Sterne: customer satisfaction ultimate business metric

CEMPER - SES London 2010

Web Marketing Advisor  - Preparing for SES London 2010

eConsultancy - Latitude seo ppc experts to speak at SES London 2010

SEO Gadget - SES London 2010 speaking highlights

SEOfrancois - Speaking at SES London in February

London SEO - SES London 2010 London SEO party

David Naylor - Speaking at SES London 2010

eKstreme - Speaking at SES London 2010

Social Email Marketing - Interview with Bryan Eisenberg and the power of social media

SEOptimize - Why you should attend SES London 2010

Mel Carson - SES London 2010: Hear me speak!

Reform blog - SES London 2010

SEO Gadget - Interview with Rand Fishkin - SES London 2010

Traffick - Your search marketing knowledge

FireFly SEO - SES London speaking preview

Microsoft Advertising - SES London 2010 interview with Mike Grehan

Social Email Marketing - Interview trends in search engine marketing and ppc advertising

More to come! Stay tuned!

---

David Meerman Scott, Marketing Strategist and Author, to Be Interviewed in SES Webcast on February 16

Scott to Deliver Keynote at Search Engine Strategies New York, March 22-26, 2010

New York, NY (PRWEB) February 1, 2010 -- Internationally known Internet marketing strategist and author David Meerman Scott will be featured in a free Search Engine Strategies (SES) webcast. Scott is the author of the recent hit book "World Wide Rave" in which he describes the concept of a particular business or brand becoming known worldwide through online buzz, which in turn results in increased sales and recognition. The second edition of his BusinessWeek bestseller (published in 24 languages), "The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly," was published in January.Webcast: "Generating Global Buzz - and the PR/Marketing Strategies to Do It!" with David Meerman Scott

When: Tuesday, February 16, 2010, 1 p.m. EST (10 a.m. PST)

To register for the free webcast: Go to the SES Event Registration Page

Special webcast promotion: Six free copies of Scott's book, "World Wide Rave," will be given to the six attendees who ask the most compelling questions during the webcast!

Webcast sponsored by: HubSpot, Inc., which offers small and mid-size businesses an inbound marketing system to lets users take advantage of the changing nature of how products are bought and sold.

In addition to the webcast, Scott is scheduled to deliver the opening keynote at SES New York, the industry's largest search engine marketing (SEM) conference, being held at the New York Hilton, March 22- 26, 2010. Marketers can register for the conference at a discounted rate through February 19.

"I'm always excited to be able to introduce my ideas to thousands of people, and to do it through an SES webcast and an SES conference means even more," remarked Scott. "I'm a big supporter of Search Engine Strategies, having attended my first one back in 2002. SES New York is a fantastic conference--I just love the way it brings the search community together. As for what my keynote will focus on, it'll be based on the themes in 'World Wide Rave' and my other books, but I'll be throwing a few surprises in especially for search engine marketing experts. Prepare for the unexpected."

"SES New York 2010 may very well be the strongest SES we've ever had, and certainly one of the reasons for this is securing David Meerman Scott as our opening keynote speaker," said Matt McGowan, Publisher and Head of U.S. for incisive Media. "David is an international star in this industry--he's already authored several bestselling books, and his ideas have rewritten some of the rules of conventional PR and marketing. The audience is in for a real treat."

SES New York will attract more than 5000 marketers who come to learn about the latest trends and issues and see the newest search products. The conference offers presentations, panels and networking events for marketing professionals working in mainstream marketing and the search engine optimization (SEO) and pay-per-click (PPC) arenas. SES New York is organized and programmed by the SES Advisory Board.

For more information about SES New York 2010, visit:
http://www.searchenginestrategies.com/newyork/

More about David Meerman Scott:
Scott has authored five books, including "The New Rules of Marketing & PR," recently published in its second edition, is an award-winning BusinessWeek bestseller. Scott was the vice president of marketing for two publicly traded technology companies and Asia marketing director for Knight-Ridder, at the time one of the world's largest newspaper and electronic information companies. David has lived and worked in New York, Tokyo, Boston, and Hong Kong and has presented at industry conferences and events in over twenty countries.

About SES
Incisive Media's Search Engine Strategies is a leading global conference and training series focused on search engine optimization and search engine marketing. Other Incisive resources for interactive marketers include ClickZ.com for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.

Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and Search Engine Strategies. For more information, visit incisivemedia.com.

For more news and event updates visit the SES blog at: http://blog.searchenginestrategies.com/

For more information, contact:
Greg Jarboe, SEO-PR, Inc.
978-549-9537

Christian Georgeou, Incisive Media
212-457-7844

---

Advanced SES London 2010 blog coverage!

SEO Gadget  - Dave Naylor SES London 2010 interview

SearchCowboys  - Joseph Kerschbaum (Clix Marketing) performance and ROI rule

Bruce Clay - Friday-recap-geek-love-edition

Ad Ops Online - ses-announces-newcomer-programme-for-london-2010

---

Search Engine Strategies (SES) Announces Meet and Greet Night In Count Down To 2010 Conference and Expo

Organisors To Host Informal Evening For Colleagues and Professional Peers In Interactive Marketing

January 22, 2010 -- Search Engine Strategies (SES) London is to host an informal and spontaneous evening open to people involved in interactive marketing. SES London Meet and Greet will be held at The Hilton London Islington Hotel Bar on Monday 15th February, doors open at 6pm. Whether they are new to SES London or returning alumni, guests will have the opportunity to exchange ideas with their colleagues and professional peers.

For details and to confirm your attendance please go to http://www.meetup.com/SESLondon/calendar/12089871/

Further details of SES London, including keynote presentations and the full program can be found at http://www.SearchEngineStrategies.com/london. More advanced marketers can attend sessions on search advertising tools, web analytics and advanced paid search tactics.

SES London is the leading UK event for education in interactive marketing. The SES Conference & Expo is designed to ensure that delegates are given the skills and knowledge to help them maximize search marketing for their business. It also provides a forum for delegates to communicate with the search engines themselves as well as connect with colleagues and friends.

SES London will feature sessions that will help marketers at all levels of understanding to maximize success online - whether they are new to online marketing or have advanced skills and experience. Intermediate workshops and panel debates cover key applications such as video, podcasts and blogs as well as design and writing for search engines. More advanced marketers can attend sessions on search advertising tools, web analytics and advanced paid search tactics.

All sessions are uniquely ranked according to content and degree of understanding, making SES a crucial event for anyone interested in search marketing.

About SES:
Incisive Media's Search Engine Strategies is a leading global conference and training series focused on search engine optimization and search engine marketing. Other Incisive resources for interactive marketers include the ClickZ network for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch, which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.

Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and Search Engine Strategies. For more information, visit www.incisivemedia.com.

For media inquiries:

Contact:

Andy Brown             
Reality PR            
andy (at) realitypr (dot) co.uk             
Tel: +44 (0)20 8663 6111

Christian Georgeou
Incisive Media
Christian.Georgeou (at) incisivemedia (dot) com
Tel: +1 212 457 7844

---

SES New York 2010 - Speaking Submissions Now Being Accepted

The SES Program Team is now accepting speaking proposals for SES New York. Please remember to fill the form out completely, including a description of what you would like to speak about. Please note that proposed sessions may be channeled into a panel format in order to give exposure and analysis of a wider variety of speakers and approaches. As always, priority consideration is given to end-users/practitioners offering hands-on/project-based knowledge, customer facing implementation experience and unique and innovative perspectives.

Timelines:

Event: March 22-26, 2010

Deadline for proposing a new session: January 29, 2010

Deadline for proposing to speak: February 15, 2010

Further info: speaking guidelines are here.

The speaker submission form is here.

Thanks in advance for your interest, and see you in New York!

---

SES London 2010 - Last Week for Speaking Submissions

The SES Program Team is still accepting speaking proposals for SES London through January 15th. Please remember to fill the form out completely, including a description of what you would like to speak about. As always, priority consideration is given to end-users/practitioners offering hands-on/project-based knowledge, customer facing implementation experience and unique and innovative perspectives.

Timelines:

Event: February 16-19, 2010

Deadline for proposing a new session: No longer accepting new sessions.

Deadline for proposing to speak: January 15, 2010

Further info: speaking guidelines are here.

The speaker submission form is here.

Thanks in advance for your interest, and see you in London!

---

Google Analytics Evangelist Avinash Kaushik to Be Featured in SES Webcast on January 12

Kaushik Will Deliver Keynote at Search Engine Strategies New York to Be Held March 22-26, 2010

NEW YORK, NY, January 11, 2010--Avinash Kaushik, well known analytics evangelist for Google Inc. and author of the newly published book Web Analytics 2.0, will be featured in a free Search Engine Strategies (SES) webcast to be held Tuesday, January 12, at 1 p.m. EST.

Webcast: "Analytics 2010--Drive the Data!" with Avinash Kaushik

When: Tuesday, January 12, 2010, 1 p.m. EST (10 a.m. PST)

To register for the free webcast: Go to the SES Event Registration page

Special Webcast promotion: Six free copies of "Web Analytics 2.0" will be given to the six attendees who ask the most compelling questions during the webcast!

In addition to the webcast, Kaushik is scheduled to deliver a keynote speech at SES New York, the industry's largest search engine marketing (SEM) conference, being held at the New York Hilton, March 22- 26, 2010. SES New York will offer presentations, panels and networking events for marketing professionals working in mainstream marketing and the search engine optimization (SEO) and pay-per-click (PPC) arenas.

Marketers can register for the conference at a discounted rate through January 15.

 "I love the action at SES New York--all the people and the intense energy. I feel challenged in coming up with a keynote message to motivate this knowledgeable crowd," said Kaushik. "The Internet has transformed marketing forever and one key part of that transformation is the awesomeness of data. One can finally move from being faith based to becoming data driven. I am excited at the opportunity to share recent impactful developments with the attendees."

"It's hard to imagine someone more accomplished in this industry than Avinash Kaushik--a true search guru who is not only a major figure over at Google, but also a major influence for Market Motive," remarked Matt McGowan, Publisher, Head of U.S. for Incisive Media. "I think I speak for all of us here at SES and everyone familiar with Avinash's work when I say his keynote is going to be a highly anticipated event. His insights are always so useful, yet so simple, that attendees will no doubt come away ready to dive into applying them."

For more information about SES New York, visit:

http://www.searchenginestrategies.com/newyork/

About Avinash Kaushik

Kaushik is the author of the newly published book Web Analytics 2.0 and the best-selling book Web Analytics: An Hour A Day. He is also the analytics evangelist for Google Inc and a co-founder of Market Motive Inc.

As a thought leader, Kaushik puts a common sense framework around the often frenetic world of web research and analytics, and combines that with his philosophy that investing in talented analysts is the key to long term success. He is also a staunch advocate of listening to the consumer, and is committed to helping organizations unlock the value of web data.

Kaushik works with some of the largest companies in the world to help them evolve their online marketing and analytics strategies to become data driven and customer centric organizations. He recently received the 2009 Statistical Advocate of the Year award from the American Statistical Association.

He is also a frequent speaker at industry conferences in the U.S. and Europe, such as Ad-Tech, Monaco Media Forum, iCitizen, and JMP Innovators' Summit, as well as at major universities, such as Stanford University, University of Virginia, and University of Utah.

Discover Kaushik's web analytics blog, Occam's Razor at http://www.kaushik.net

About SES
Incisive Media's Search Engine Strategies is a leading global conference and training series focused on search engine optimization and search engine marketing. Other Incisive resources for interactive marketers include ClickZ.com for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.

Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and Search Engine Strategies. For more information, visit www.incisivemedia.com.

For more news and event updates visit the SES blog at: http://blog.searchenginestrategies.com/

###

For more information, contact:

Greg Jarboe, SEO-PR, Inc.

978-549-9537

Greg.Jarboe@SEO-PR.com

Christian Georgeou, Incisive Media
212-457-7844

Christian.Georgeou@IncisiveMedia.com

---

Happy Holidays to all from Search Engine Watch, ClickZ and SES

Dear friends and colleagues, we'd like to take this opportunity on behalf of everyone at Incisive Media's New York office to wish you the very best during the holidays. And we hope 2010 is going to be productive, profitable and peaceful for you.

The team here is responsible for the day-to-day running of Search Engine Watch, ClickZ, and the SES international series of conferences. And we know that everyone will be happy to join us in saying a big thank you to our many thousands of subscribers and conference attendees for your fabulous support during 2009.

And a big thank you also goes out to the leading experts who blog, write and speak for us at our conferences. Far too many to mention by name, but be sure we appreciate the fantastic gift of online marketing knowledge you share with everyone.

As we roll into the next decade there are many exciting changes and new innovations taking place for Search Engine Watch, ClickZ and SES. So I should also take the opportunity to thank our first class and tireless team in New York (and external team members) for the huge amount of work going on in the background to make 2010 the milestone year it's bound to be.

Once again, we wish you the very best and hope you have a wonderful time this holiday season.

Cheers!
Matt McGowan & Mike Grehan on behalf of the New York team.

---

SES New York 2010 Registration Now Open

Search Engine Strategies (SES) NY Accepting Proposals for Search Engine Marketing Sessions and Presentations

New York, NY (PRWEB) December 11, 2009 -- On the heels of record breaking attendance at Search Engine Strategies (SES) Chicago, SES announced today that registration is now open for SES New York to be held March 22-26, 2010 at the Hilton New York. The conference and expo will consist of multiple keynotes and more than 70 sessions. SES invites marketing professionals and those working in the search engine optimization industry to submit proposals for sessions and presentations.

To register for SES New York, which is expected to draw over 100 exhibitors, go to:

http://www.searchenginestrategies.com/newyork/registration-details.html

People registering through January 15, 2010 will receive a special pre-agenda discount.

"Mike Grehan, our vice president of global content, and Stewart Quealy, our vice president of content development, are working non-stop to finalize the agenda for SES New York, and they tell me it is shaping up to include more new sessions than we have ever had at a conference," said Matt McGowan, Vice President and Publisher for Incisive Media's Interactive Marketing Group. "We know it's a busy time of year, but we want to get the word out that we have great discount pricing through mid January."

Two keynote speakers have already been announced: David Meerman Scott, author of World Wide Rave, and Avinash Kaushik, author, blogger and Analytics Evangelist at Google. In addition to the keynote sessions, panels and individual presentations, SES New York includes many networking events and parties that give people the opportunity to mingle with their peers and make new contacts.

About SES
Incisive Media's Search Engine Strategies is a leading global conference and training series focused on search engine marketing (including SEO and PPC). Other Incisive resources for interactive marketers include ClickZ.com for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.

Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and Search Engine Strategies.

For more information, visit incisivemedia.com.

For more news and event updates visit the SES blog at: blog.searchenginestrategies.com/

For more information, contact:
Greg Jarboe
SEO-PR, Inc.
978-549-9537
Greg.Jarboe(at)SEO-PR(dot)com

Christian Georgeou
Incisive Media
212-457-7844
Christian.Georgeou(at)incisivemedia(dot)com

---

SES Chicago, day 3 blog coverage

Strategic Search  SES CHICAGO - Interview Phil Mui, Google Analytics

Strategic Search  SES Chicago summary

Bruce Clay  SES Chicago Morning Keynote by Dan Siroker

aimClear  You Can't Make Money From Analytics

ReelSEO  The New MultiMedia Search Age Has Arrived - SES Chicago

Search Engine Roundtable  SES Chicago '09 Live Coverage Recap

Outspoken Media  Google Enables Real Time Spam and More

WebProNews  What's Better: PPC or SEO?

Search Engine Roundtable  Facebook Rockstars RoundTable: Marketing For the Other Internet from SES Chicago '09

---

SES Chicago 2009, day 2 coverage

Bruce Clay  Morning Keynote by Peter Morville -- SES Chicago 2009

PPC-Advice  SES Chicago Day 1 Recap: Strong focus on data, ROI and LTV

Organic Online Marketing Tips and News for Small Business 
SES Chicago December 2009 Day 1

Search Engine Land  SES Chicago '09: Day One Live Blogging

Dev Basu  Search Marketing Insights by Dev Basu

aimClear  You Can't Make Money From Analytics

searchperspective  The Conference Continues- We're at SES Chicago: Day 2

Search Engine Roundtable  How to Speak Geek: Working Collaboratively With Your IT Department to Achieve Business Goals from SES Chicago '09

Search Engine Roundtable   Turning Simple Change into Big Profit from SES Chicago '09

Search Engine Roundtable  Cool Mobile Apps, Augmented Reality - It's a Brave New World from SES Chicago '09

vidiSEO  YouTube and Video Optimization at SES Chicago 2009

---

SES Chicago 2009 day 1 blog coverage

Marketing Shindig  SES Chicago 2009 Jeff Jarvis Keynote Recap Day 1

Marketing Shindig  SES Chicago 2009 Day 1 - Search Analytics and Search: Where to Next?

aimClear  You Should Be at SES & What to Do if You're Not

Online Marketing blog  SES Chicago - Search: Where to Next?

Search Engine Roundtable  How to Turn Your Web Analytics Into a Money-Making Machine from SES Chicago '09

Search Engine Roundtable  Search Industry Today from SES Chicago '09

Search Engine Roundtable  Jeff Jarvis, Author of What Would Google Do? from SES Chicago '09

Search Engine Roundtable  Customer Insights via Search Engine Tools from SES Chicago '09

Search Engine Roundtable   Ghost Blogging, Tweeting, Content Production - Ethical? Does It Matter? from SES Chicago '09

Search Engine Roundtable  Meaningful SEO Metrics: Going Beyond the Numbers from SES Chicago '09

Search Engine Roundtable  Search and the Integrated Marketing Mix from SES Chicago '09

Search Engine Roundtable  SEO Through Blogs & Feeds from SES Chicago '09

Bruce Clay  SES Chicago 2009 Opening keynote with Jeff Jarvis

realty30  SES Chicago - Search: Where to Next?

seOverflow  Mike Belasco To Speak at SES Chicago/Local Search Summit

aimClear  The Future of Search: Are You Ready For Change?

---

Search Engine Strategies (SES) Adds Four New Members to Advisory Board of Leading Conference and Expo Series

Mikel Chertudi of Omniture, an Adobe company; Bill Hunt of Back Azimuth Consulting; Erica Schmidt of iProspect; and Crispin Sheridan of SAP Marketing join board

Chicago, IL (PRWEB) December 7, 2009 -- Search Engine Strategies (SES) Chicago, the world's leading and most established search engine marketing (SEM) conference and expo series, today announced that four new members are joining its advisory board. The announcement was made at the start of SES Chicago, which takes place at the Chicago Hilton, December 7-10.

The new advisory board members are:

Mikel Chertudi of Omniture, an Adobe company, oversees global web demand strategy for Adobe's enterprise business units Bill Hunt, President of Back Azimuth Consulting Erica Schmidt, Global Search Director for iProspect Crispin Sheridan, Senior Director of Search Marketing Strategy, SAP Marketing

The four new members join nine current members, who will continue to serve on the SES Advisory Board, which is co-chaired by Mike Grehan, Vice President of Global Content and Director of Incisive Media, and Stewart Quealy, Vice President of Content Development for Incisive Media:

Matthew Bailey, President, Site Logic Marketing Brent Crosby, Group PPM, Google Bryan Eisenberg, New York Times best selling author Jeff Ferguson, Senior Director of Online Marketing, Local.com Andrew Goodman, Principal, Page Zero Media Anne Kennedy, Managing Partner and Founder, Beyond Ink John Marshall, CTO, Market Motive Lee Odden, CEO, TopRank Online Marketing Pauline Ores, Senior Marketing Manager, Social Media Engagement, IBM

"Our SES conferences are attracting more and more mainstream marketers, along with our faithful search marketers. This can be attributed to the real-world expertise of our advisory board which focuses on cutting-edge, innovative topics," said Matt McGowan, Vice President and Publisher for Incisive Media's Interactive Marketing Group. "This announcement is also a good opportunity for me to thank the advisory board members who are rotating out. Our team appreciates the time they have dedicated to Incisive during their tenures."

About SES
Incisive Media's Search Engine Strategies is a leading global conference and training series focused on search engine optimization and search engine marketing. Other Incisive resources for interactive marketers include ClickZ.com for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.

Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and Search Engine Strategies. For more information, visit www.incisivemedia.com.

For more news and event updates visit the SES blog at: http://blog.searchenginestrategies.com/

For more information, contact:
Greg Jarboe
SEO-PR, Inc.
978-549-9537

Christian Georgeou
Incisive Media
1-212-457-7844

---

SES Chicago to Offer "Small Business Track" that Will Help Small Businesses Integrate SEM into Business Strategy

Track will contain three core sessions and will take place at SES Chicago, Tuesday, December 8; SES Chicago to run from December 7 through December 11

Chicago, IL (PRWEB) November 30, 2009 -- Attendees from small businesses will have something to Tweet about this December at SES Chicago 2009. On December 8, SES Chicago will be featuring a "Small Business Track" consisting of three panelist sessions and one sponsored session from Google, Inc.

This track will cater to small businesses looking to increase their marketing ROI through Social Media, SEO or SEM campaigns. The sessions, Small Voices, Big Impact: Social Media for the Little Guy, Search on a Dime, and Turning Simple Change Into Big Profit are all taught by well known leaders and experts in the search industry. Attendees to any or all of the sessions on this track will find that the techniques they learn on this track will translate into a potentially huge opportunity for marketers.

"Small businesses are the heart and soul of the SES conferences, and the Small Business Track is one of the most important series of panels at SES Chicago," said Matt McGowan, Vice President and Publisher for Incisive Media's Interactive Marketing Group. "Attending SES Chicago could tremendously help out small businesses in terms of online visibility, site traffic, and business profitability. Effective application of the skills discussed in our Small Business Track could increase the relevancy of small businesses many times over. The sky is truly the limit!"

The Sessions

All sessions in the Small Business Track take place on Tuesday, December 8.

Small Voices, Big Impact: Social Media for the Little Guy (10:30am-11:45am), led by Stoney deGeyter of Pole Position Marketing, will cover how a small business with a small budget can use social media to conduct market research, organize focus groups, and build a consumer base without spending a dime.

Search on a Dime (1:00pm-2:15pm), led by Jennifer Evans Laycock of SiteLogic, will go over the tips and tricks on how a small business can maximize its exposure through organic search, paid search and local search without overspending its budget.

Turning Simple Change Into Big Profit (4:15pm-5:30pm), also led by Jennifer Evans Laycock, will review a number of simple changes to either organic search or paid search campaigns that can dramatically increase both traffic and conversions. This panel will also share free tips and tools on cheap and easy campaign testing.

Register for SES Chicago here.

About SES
Incisive Media's Search Engine Strategies is a leading global conference and training series focused on search engine optimization and search engine marketing. Other Incisive resources for interactive marketers include ClickZ.com for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.

Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and Search Engine Strategies. For more information, visit http://www.incisivemedia.com/?utm_source=PR.

For more news and event updates visit the SES Blog at: http://blog.searchenginestrategies.com/?utm_source=PR

Editorial Contacts
Greg Jarboe
SEO-PR
978-549-9537

Christian Georgeou
Incisive Media
212-457-7844

---

Other Recent Posts

• SES Chicago To Offer Dozens of Panels, Speakers, and Exhibitors With Ties to the Midwest (Nov. 25)
• Advanced SES Chicago 2009 blog coverage! (Nov. 13)
• SES Chicago Conference Program Goes Beyond SEM Attendees to Reach Mainstream Marketers (Oct. 23)
• Search Engine Strategies (SES) Offers SEM Training on November 5, 2009 and SES New York on March 23-25, 2010 (Oct. 20)
• SES London 2010 Speaking Submissions Now Being Accepted (Oct. 15)
• SES Chicago '09 Speaking Submissions Now Being Accepted (Aug. 26)
• SES San Jose 2009 - Blog coverage wrap up! (Aug. 17)
• SES San Jose Day 3 Blog Coverage (Aug. 13)
• SES San Jose Day 2 Blog Coverage (Aug. 12)
• SES San Jose Day 1 Blog Coverage (Aug. 11)